As we approach one of the biggest shopping seasons of the year, you need to ensure that you’re making the most of your retail store’s visual merchandising. After Christmas ends, shoppers will be looking to cash in their gift cards on Boxing Day.
Boxing Day presents a great opportunity for you to maximise your post-holiday sales and increase your revenue before the year ends. The day after Christmas, you’ll need to prepare your retail store to welcome hoards of shoppers looking for the best Boxing Day offers.
At House of Flags, we can provide you with a wide range of promotional tools to help you advertise your Boxing Day campaign. You can use our customisable banners, advertising flags, signage and more to attract and engage your customers.
In this article, our experts have come up with a few effective Boxing Day marketing ideas to help you out. Let’s take a look.
1. Clear Out Your Christmas Inventory
As Christmas comes to an end and a brand new year approaches, you’ll need to get rid of your Christmas stock and make room for new items. Boxing day sales can give you a great opportunity to clear out your Christmas inventory.
One of the best ways to do this is to put your holiday merchandise on sale and offer irresistible discounts to your customers. You can slash your prices, provide huge discounts and run BOGO offers to entice your target customers.
You can use our pop-up display stands to showcase your discounted holiday products. This will help you highlight your promotions and offers, ensuring that your customers notice them. At House of Flags, we can provide you with all the promotional equipment needed to create a visually appealing on-sale display section within your store.
Call us to help you implement your Boxing Day marketing strategies.
2. Add New and Best-Selling Products
On Boxing Day, there will be numerous shoppers looking to buy the most popular products. That’s why you’ll need to make sure that your retail store is stocked up and well-prepared to handle your customers’ demands.
Aside from putting your festive stock on sale, you should also create attractive displays for your new stock, as well as your best-selling products. Conduct thorough research to find out which products are currently in demand and make sure to place those within clear sight of your customers.
Similar to the on-sale section, you can create eye-catching displays for your best-sellers and new products. This is an effective Boxing Day marketing idea as it helps your customers quickly and conveniently find what they’re looking for. You can also showcase your products on your window display, along with attractive banners that will not go unnoticed.
3. Customise and Display Promotional Tools
Your Boxing Day promotions and offers should be clearly visible to your customers and potential prospects. This will help to drive foot traffic to your store and increase your Boxing Day sales.
At House of Flags, our experts can help you customise your promotional materials with stunning designs and graphics. With our attractive banners, signage and advertising flags, you can easily grab the attention of your target audience and stand out among your competitors. We can also provide you with customisable tablecloths to showcase your popular stock.
You can decorate your store with high-quality signage and customisable lightboxes to direct your customers towards your best-selling products and new stock. You can also lead potential customers towards your store with the help of our large sale flags and eye-catching banners.
Reach out to us for the best marketing tools to advertise your Boxing Day offers.
Contact House of Flags to Implement Your Boxing Day Marketing Ideas
Looking to maximise your Boxing Day sales and increase your post-holiday revenue? House of Flags can help you out.
With four decades of experience under our belts, we manufacture and supply a wide range of promotional tools. We can provide you with great-quality marketing tools and our graphic designers can help you customise them to complement your products.
From attention-grabbing display stands and a variety of advertising flags to custom banners, signage and more, we’ve got everything you need to maximise your sales. With our expertise and promotional products, our dedicated team of specialists can help you increase your brand awareness and improve its visibility.
Check out our full collection and get in touch with us for more information.
