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Trade show success depends on preparation and the right essentials. Some trade show essentials that every exhibitor needs are eye-catching displays, branded materials, technology tools, engaging giveaways, a skilled team, and effective follow-up strategies. Together, these elements ensure visibility, meaningful connections, and long-term results beyond the event itself.
Abigail Simmonds is the Marketing and Purchasing Lead at House of Flags bringing nearly a decade of experience managing the company’s marketing strategy and procurement processes. She has led key digital projects including implementing an internal intranet, a new webshop with online design tools, and an automated artwork system.
Outside of work, Abigail enjoys skiing, motorsport, and art.
